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Lead with Your Values: The Merida “Makeover” and Coronation #DisneySMMoms

Lead with Your Values: The Merida “Makeover” and Coronation #DisneySMMoms

“Lead with your values” is good advice for a well-lived life. As it turns out, it is a good practice for brands, too, according to Jackie Huba, author of Monster Loyalty: How Lady Gaga Turns Followers into Fanatics, and a speaker at the Disney Social Media Moms Celebration. Throughout the Celebration / Conference, Disney took the opportunity to highlight the company’s values. As someone who has admitted ambivalence about the “princess culture,” and as a … Read entire article »

Filed under: All Ages, Media, Values Education